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Everything you need to know about SEO and related topics

SEO blog

Are you just getting started or looking for more advanced ways to boost your SEO? Find all the latest news, insights and tips & tricks right here, from SEO basics to deep dives and ultimate guides.

Latest posts on our SEO blog

December 2024


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03 December 2024 Alex Moss

Enhance your SEO skills through experimentation

November 2024

27 November 2024 Edwin Toonen

Improve local SEO with Google My Business/Business Profile

21 November 2024 Edwin Toonen

How to use Google Search Console: a beginner’s guide

20 November 2024 Edwin Toonen

Enhance keyword research with Yoast SEO and Semrush

Featured image search intent
19 November 2024 Edwin Toonen

What is search intent and why is it important for SEO?


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19 November 2024 Carl Henry Addoumieh

Yoast x Semrush: Keyword difficulty and intent straight in your Yoast SEO

12 November 2024 Edwin Toonen

What is ChatGPT Search (and how does it use Bing data)?

06 November 2024 Edwin Toonen

App store optimization: A guide to enhance your app’s visibility

October 2024

5 tips on branding
30 October 2024 Edwin Toonen

Favicons and your online brand: Make sure you stand out!

24 October 2024 Edwin Toonen

Google Merchant Center: A guide for ecommerce retailers

22 October 2024 Cindy Paul

How to write conversational content

16 October 2024 Edwin Toonen

12 reasons your page won’t rank – even though it’s optimized

09 October 2024 Edwin Toonen

Dropshipping SEO makes your Shopify store successful

Shopping cart abandonment
08 October 2024 Edwin Toonen

Understanding shopping cart abandonment


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tracking your SEO with Google Analytics
03 October 2024 Alex Moss

BrightonSEO talk: Elevate your SEO knowledge through experimentation and moonlighting

02 October 2024 Edwin Toonen

Improve your Shopify store’s visibility with AI in Yoast SEO

01 October 2024 Edwin Toonen

Learn why Yoast SEO for Shopify will boost your results

01 October 2024 Beth Parker

New feature: Yoast AI Generate released on Yoast SEO for Shopify!

September 2024

25 September 2024 Edwin Toonen

The critical role of UX in ecommerce SEO

12 September 2024 Cindy Paul

How conversational content can help your marketing efforts

11 September 2024 Edwin Toonen

7 common technical ecommerce SEO mistakes to prevent

August 2024

29 August 2024 Carolyn Shelby

No, AI-powered search is not built on theft: debunking misconceptions

Black Friday and holiday season SEO
28 August 2024 Edwin Toonen

Black Friday & holiday season SEO 2024: 10 tips to start preparing!

22 August 2024 Edwin Toonen

Mastering Google Trends to improve your SEO


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20 August 2024 Sabrina Joest

Social media ads vs. organic strategy: which is better for SEO?

US DOJ rules Google a monopoly
06 August 2024 Carolyn Shelby

Google ruled a monopoly; search industry braces for change

Image of Yai the robot helping with the AI feature
06 August 2024 Beth Parker

New feature: Introducing Yoast AI Optimize

01 August 2024 Cindy Paul

Accessibility trends in 2024

July 2024

25 July 2024 Edwin Toonen

Elevating author and publisher entities in SEO

24 July 2024 Carolyn Shelby

Google’s reversal on third-party cookies: what it means for you

18 July 2024 Edwin Toonen

What is Search Experience Optimization (SXO)?

17 July 2024 Camille Cunningham

WordPress 6.6: The 6 highlights in this release!

03 July 2024 Edwin Toonen

Curbing AI creativity: How to provide effective guardrails


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02 July 2024 Sabrina Joest

Should your business start using Threads?

June 2024

27 June 2024 Camille Cunningham

Is OSO, organic search optimization, the new SEO?


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25 June 2024 Enrico Battocchi

Getting your hosting into shape and why you need to update unsupported versions of PHP

XML sitemaps
18 June 2024 Edwin Toonen

Google and Bing stress the importance of lastmod in XML sitemaps

13 June 2024 Carolyn Shelby

The Google Leak: insights and implications for SEO best practices

What are ranking signals?
12 June 2024 Edwin Toonen

Optimize for rich results with the Rich Results Testing Tool

May 2024

31 May 2024 Carolyn Shelby

AI Overviews by Google and how Yoast SEO helps you prepare

featured image ultimate guide to Shopify
30 May 2024 Edwin Toonen

Shopify SEO: the ultimate guide

29 May 2024 Cindy Paul

The basics of email marketing

28 May 2024 Edwin Toonen

Using the focus keyphrase for product pages in Yoast SEO

23 May 2024 Edwin Toonen

What is ‘Crawled – currently not indexed’ in Search Console?

featured image related entities
16 May 2024 Camille Cunningham

How does Google understand text?

15 May 2024 Edwin Toonen

Are Google’s new AI Overviews the future of search?

illustration of link building as part of holistic seo
14 May 2024 Edwin Toonen

What is off-page SEO?

08 May 2024 Edwin Toonen

How to write better blog posts for your Shopify store

Shopify release banner
07 May 2024 Beth Parker

Yoast SEO for Shopify receives a brand new overview page


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Visitors seeing two different posters to visualize an a/b test.
06 May 2024 Nino van Tour

How to get more value from site visitors with A/B testing

April 2024

30 April 2024 Edwin Toonen

Yoast SEO 22.6 brings more enhancements

25 April 2024 Edwin Toonen

Surviving the March 2024 Google core update


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24 April 2024 Sabrina Joest

5 tips on how to use TikTok for your business

17 April 2024 Cindy Paul

10 tips for an awesome and SEO-friendly blog post

16 April 2024 Beth Parker

Yoast SEO 22.5 delivers improvements and fixes

10 April 2024 Edwin Toonen

How do you improve your mobile site?

09 April 2024 Camille Cunningham

Word count and SEO: how long should a post or page be?


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Yoast AI for SEO training course AI chatbot in classroom
09 April 2024 Anne Noij

Out now: AI for SEO training course!

03 April 2024 Beth Parker

Yoast SEO 22.4: Better performance and product schema update

WordPress Gutenberg blocks
02 April 2024 Camille Cunningham

WordPress 6.5: The features you want to know about

March 2024

27 March 2024 Cindy Paul

Can holistic SEO and trending content coexist?

26 March 2024 Edwin Toonen

All about Core Web Vitals: INP (Interaction to Next Paint)

22 March 2024 Angelia Embler

Yoast SEO snippets to customize your site

19 March 2024 Beth Parker

Yoast SEO 22.3: Introducing AI for category and tag pages

crawl budget
13 March 2024 Edwin Toonen

How to optimize your crawl budget

07 March 2024 Edwin Toonen

Understanding the Yoast SEO traffic lights


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06 March 2024 Hanna Worku

SEO basics: SEO fact or fiction?

release post graphic, a woman passing a sign which says "Yoast SEO releases" to a man climbing
05 March 2024 Beth Parker

Yoast SEO 22.2: Fine-tune your content for maximum impact

February 2024

29 February 2024 Cindy Paul

Is conversational commerce really the future?

28 February 2024 Edwin Toonen

Perfect prompts: 10 tips for AI-driven SEO content creation

21 February 2024 Cindy Paul

How to write an SEO-friendly introduction for a blog post

20 February 2024 Beth Parker

Yoast SEO 22.1: AI update and better language support


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15 February 2024 Florie van Hummel

The SEO checklist for beginners

14 February 2024 Camille Cunningham

How to rekindle the love for your website through SEO


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13 February 2024 Marieke van de Rakt

Paragraph length check: Why and how to write shorter paragraphs

featured image link building strategy
08 February 2024 Camille Cunningham

Link building strategy: a successful approach in 6 steps

inclusive language
07 February 2024 Agnieszka Szuba

What is inclusive language?

06 February 2024 Edwin Toonen

Yoast SEO 22.0: Supporting Organization schema

JSON-LD for your website
01 February 2024 Edwin Toonen

Local business listings with Schema.org structured data

January 2024

31 January 2024 Cindy Paul

Use social media to increase your sales

accessibility responsibility
30 January 2024 Camille Cunningham

The importance of accessibility in WordPress

24 January 2024 Edwin Toonen

Use AI to drive foot traffic to your local business

23 January 2024 Camille Cunningham

What is keyphrase density and why is it important?

23 January 2024 Edwin Toonen

Yoast SEO 21.9: Maintenance and more optimizations

22 January 2024 Agnieszka Szuba

How to create great headlines without using clickbait

content maintenance clean up website
19 January 2024 Camille Cunningham

Content clusters: What are they and do you need them?

17 January 2024 Goody Macapobre

Google’s video search update: What’s new?


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keyphrases too long
16 January 2024 Marieke van de Rakt

Why you should use a focus keyphrase only once

why heading use is important
10 January 2024 Edwin Toonen

Why you only need one H1 heading per post or page

09 January 2024 Edwin Toonen

Yoast SEO 21.8: Seamless highlighting in Elementor

04 January 2024 Edwin Toonen

6 essential tips to save time in SEO

Content analysis FI
03 January 2024 Edwin Toonen

How to use the readability analysis in Yoast SEO

02 January 2024 Cindy Paul

Holistic SEO: Improve every aspect of your website