WordPress archives

We’ve said this time and time again: a fast website is necessary for SEO. In a sea of similarly good (or not-so-good) results, Google will favor fast pages that can deliver a good user experience to searchers. If your goal is to attain higher rankings and drive organic traffic from Google, you need to speed …

WordPress 6.1 – the last major release of 2022 – is finally here! This release is a step in the right direction for full-site editing, bringing various customization options and improvements to the content creation and site creation experience. We’ve covered some notable changes in this update, which you can check out here. This post …

Have you heard the news? WordPress 6.1 is out! Welcome to the third and last major WordPress release of 2022. This release continues to build, iterate and refine the full-site editing experience introduced in WordPress 5.9 earlier this year. It brings us new possibilities to easily change up the styling of our website, spice up …

Every product you buy has — or should have — a unique code identifying it. This product identifier comes in many forms, like an SKU, EAN, ASIN, or ISBN, depending on the product, where you sell it, or the area where you live. Adding a unique product identifier to your product is essential if you …

Do you have trouble getting your product to show up on Google? Are your competitors getting rich results, but the search results for your product are boring? It might be that Google doesn’t know every detail of your product. For instance, you might miss the product identifiers that Google uses to understand your products thoroughly. …

Have you seen that icon in the search results before your website’s URL? Google shows these logos in both mobile and desktop search results. So, no excuses; your site needs a good favicon. Luckily, setting a favicon in WordPress is very easy. Here, we’ll explain how to change the favicon of your WordPress site! We’ve …

Something to celebrate! WordPress.com customers with a paid plan can now buy Yoast SEO Premium straight from the backend. Yoast SEO is the first premium plugin to offer paid services to customers on WordPress.com. It doesn’t matter if you have a Starter, Pro, ecommerce, or business plan — all paying plans are eligible. Now, everyone …

You can set a focus keyphrase in Yoast SEO for Shopify and WooCommerce. With this focus keyphrase, you signal to the SEO app that you want to optimize this piece of content for this specific word or combination of words. There are various ways to think about this, depending on what kind of product-related content …

More and more people, and more and more developers, are talking about structured data, and Schema.org. We talk and have talked about Schema for quite some time at Yoast and we’ve built loads of things with and on top of it. Recently, the proposed block protocol standard started talking about integrating with Schema, and WordPress’ …

Many online stores powered by WooCommerce sell products in different variations. A t-shirt, for instance, might be available in a range of colors and sizes. As a result, all these product variants might have different EANs or UPCs and other global identifiers that you like to add to the product data. In addition, you want …