WordPress archives

At Yoast we’re convinced readability is essential if you want to rank high and give users a pleasant experience on your website. That’s why we’re so happy we’re now capable of fully analyzing content in yet another language: Dutch! Plus, if you write in a language with diacritics, i.e. marks on a letter that indicate …

WordPress is a CMS, which stands for Content Management System. Starting out as a blog platform, it’s now widely used to build websites of all sorts and types. The platform’s popularity is mostly attributed to the fact that it’s free, but certainly also to its ease of use, ease of extension and search engine friendly …

Say hi to a brand new version of Yoast SEO! As it’s summertime, our hard-working developers went out on a collective bug hunt. Together with the community – we’re so happy to be part of – they’re giving their all to make our plugin work better for everyone using it. For instance, to make the …

Semantics is hard. What does a certain word mean in a specific situation? Which ‘mars’ are you talking about? Have you ever tried to discover all definitions of ‘run’? In most cases, context is everything. You can help humans and machines understand a text better by adding context. This is one of the reasons Yoast …

Five years ago, I met Taco Verdonschot for the first time. He applied for a job at Yoast. He brought a cake to his job interview. So smart! He was the first developer we ever hired and probably the worst one we had. And although Taco wasn’t much of a developer, I knew right from …

Being part of the blog team at Yoast I spend much time writing, correcting and editing content in the editor. Of course, I’ve heard about Gutenberg (it’s quite the thing here at Yoast) and glanced over it, but I didn’t take the time to do much with it myself. When the Gut Guys asked me …

Please welcome to the stage: Yoast SEO 7.4! In this release, we’ve squashed a number of bugs and focused on enhancing the way Yoast SEO works with Open Graph images. We also made some other enhancements that improve the way the plugin functions. Happy updating! Improved handling of images Images are very important for several …

Two weeks ago, Yoast SEO 7.2 brought a solid update to the import features of the plugin. In Yoast SEO 7.3, we’ve expanded this improved importer with a slew of newly supported plugins you can import your data from. Find out which plugins we support in this post. But of course, there’s more! Importing from …

Gutenberg is coming. It’s a really big thing in the world of WordPress. At Yoast, we are really busy making sure our Yoast SEO plugin integrates nicely with the new editor. So we talk and think and a lot about Gutenberg. But as a writer, I didn’t really use Gutenberg yet. And this made me …

Tags and categories help us structure our content. You can often find these in the visual metadata at for instance blog posts, or in a list of clickable links in the sidebar of a website. Tags are sometimes represented as a tag cloud, although most websites refrain from using that element these days. There is …