6 December 2021
|
Amy Lees
At Yoast, we’ve seen a lot of websites of every caliber. Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more sales, more Facebook likes or more newsletter subscribers. One thing that helps almost every website is the right use of …
Read: "Customer reviews increase users’ trust"
22 September 2020
|
Michiel Heijmans
Right after a customer does an online purchase on your site, an important marketing opportunity arises. At that moment, someone chose to buy a product from your business, linking them to your brand. So make sure to seize that moment! In this article, we’ll go over a number of things you can do to turn these online …
Read: "How to turn your online customer into a brand ambassador"
8 June 2020
|
Thijs de Valk
Landing pages are a very important part of your website. And if you optimize them, you can really boost your conversion rate. Obviously, you should tailor this page to your preferred audience, but there are a number of things that go for all landing pages. In this post, we’ll go over some best practices to …
Read: "How to optimize a landing page for users"
4 April 2019
|
Michiel Heijmans
If you have a restaurant and a restaurant website to go with it, you might want to read this article. We have covered a lot of topics on this website already, but we’ve decided to focus a bit more on specific types of websites in a number of posts. In this post, we discuss what you need …
Read: "How to optimize your restaurant website"