Mobile SEO archives

Recent Mobile SEO articles


What are ranking signals?

4 September 2017 | 5 Comments Marieke van de Rakt

Ranking signals or ranking factors are characteristics of a website that determine the position in the search engines. All ranking signals combined form the algorithm of a search engine. How this algorithm works is a secret. Nobody knows exactly which factors decide the order of the search results. Google’s algorithm isn’t static. It changes regularly. The …

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What are ranking signals?

Page speed as a ranking factor: what you need to know

It’s official: Google announced that page speed will be a ranking factor in its mobile-first index. But what does that mean? There’s no beating around the bush anymore: you should work on making your site as fast and accessible as possible. Don’t wait, do it now. I mean it. Work on your mobile SEO. For …

Read: "Page speed as a ranking factor: what you need to know"
Page speed as a ranking factor: what you need to know

Metadata and SEO part 2: link rel metadata

9 March 2017 | 4 Comments Michiel Heijmans

In the first post of our metadata series, I discussed the meta tags in the <head> of your site. But there’s more metadata in the <head> that can influence the SEO of your site. In this second post, we’ll dive into link rel metadata. You can use link rel metadata to instruct browsers and Google, for example to point them to the AMP version …

Read: "Metadata and SEO part 2: link rel metadata"
Metadata and SEO part 2: link rel metadata

Optimizing the searcher’s journey – Interview with Maile Ohye (Google)

18 November 2016 | 4 Comments Edwin Toonen

According to Maile Ohye of Google, “SEO is evolving into what Loren George McKechnie described as ‘search experience optimization’. It’s less about top ranking, and more about optimizing the searcher’s journey. It’s the intersection of content, UX, and as always, staying smart about search engines.” We had the chance to ask Maile a couple of questions, …

Read: "Optimizing the searcher’s journey – Interview with Maile Ohye (Google)"
Optimizing the searcher’s journey – Interview with Maile Ohye (Google)