Content SEO archives

Recent Content SEO articles

5 SEO quick wins to implement right now

18 May 2020 | 20 Comments Thijs de Valk

We all want to increase our sales, lift engagement, and get the best possible result out of our website. Wouldn’t it be great to have a quick and easy list of things you can do right now to improve your SEO? This five-step rocket of SEO quick wins will help you kick-start your website! Here …

Read: "5 SEO quick wins to implement right now"
5 SEO quick wins to implement right now

SEO copywriting and writing for sales

11 May 2020 | 14 Comments Marieke van de Rakt

Writing is hard. Writing for search engines is even harder. What about writing for the search engines and writing for sales simultaneously? Is that even doable? Because, in the end, you want to write copy that ranks in the search engines AND convinces people to buy your stuff, contact you, subscribe to your newsletter or …

Read: "SEO copywriting and writing for sales"
SEO copywriting and writing for sales

How to get blog post ideas: 11 tips to find inspiration

4 May 2020 | 14 Comments Marieke van de Rakt

What do you do when inspiration for your umpteenth blog post is low? What’s the solution to a writer’s block or a general lack of ideas? Every writer will encounter a lack of inspiration every now and then. You’ll be staring at your screen, not knowing what to write about. Nevertheless, you are determined to …

Read: "How to get blog post ideas: 11 tips to find inspiration"
How to get blog post ideas: 11 tips to find inspiration

Adapting your content strategy to changing times

20 April 2020 | 8 Comments Edwin Toonen

We don’t have to remind you of the drastic changes that are happening in the world. There’s a good chance that these changes impact how you do business. But they also bring opportunities. While people are stuck at home, they spend a lot of time online. And they behave differently — they search differently and …

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Adapting your content strategy to changing times

4 tips to quickly improve your website in the current situation

10 April 2020 | 33 Comments Willemien Hallebeek

Everything is happening online, now that the situation with COVID-19 has everyone staying at home as much as possible. You’re not going to events, you’re not sitting down with customers. So, your online presence is more important than ever. Your website is your business card. And you want it to be found! But many people …

Read: "4 tips to quickly improve your website in the current situation"
4 tips to quickly improve your website in the current situation


Semantically link entities to your content with Yoast SEO

25 February 2020 Edwin Toonen

Search engines love entities. Entities can be people, places, things, concepts, or ideas, often appearing in the Knowledge Graph. Many search terms can be an entity, but specific search terms can also have different meanings and, thus, be separate entities. Take [Mars], for example; are you talking about the planet or candy bar entity? The …

Read: "Semantically link entities to your content with Yoast SEO"
Semantically link entities to your content with Yoast SEO

Is readability oversimplifying or opening up?

24 February 2020 | 3 Comments Marieke van de Rakt

Writing a readable text can be daunting, especially if the topic of your blog is difficult or extremely technical. Is it necessary to focus on readability if your audience is used to your jargon? Well, although your audience might be up to the task of reading your lingo, the entire purpose of SEO is to …

Read: "Is readability oversimplifying or opening up?"
Is readability oversimplifying or opening up?

How to improve your writing style: 6 tips to write an attractive text

17 February 2020 | 6 Comments Marieke van de Rakt

Some of us are natural writers. They can write an attractive, fun, readable text in a matter of minutes. Others lack that skill. Unfortunately, they’ll have more difficulties keeping visitors on their website. But, while attractive writing is partly a matter of talent, practice sure helps! In the current situation, it’s extra important to write …

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How to improve your writing style: 6 tips to write an attractive text

Why and how to write shorter sentences for SEO

11 February 2020 Marieke van de Rakt

The sentence length check in Yoast SEO warns against using too many long sentences. But what makes a sentence too long? Why should you avoid too many long sentences? And how do you chop up one longer sentence into several shorter sentences? This article will explain why you shouldn’t use too many long sentences and …

Read: "Why and how to write shorter sentences for SEO"
Why and how to write shorter sentences for SEO