Content SEO archives

Recent Content SEO articles




Keyword research for your Shopify or WooCommerce store

9 March 2022 Edwin Toonen

When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products …

Read: "Keyword research for your Shopify or WooCommerce store"
Keyword research for your Shopify or WooCommerce store



What is cornerstone content?

15 February 2022 | 2 Comments Marieke van de Rakt

This post explains everything you need to know about cornerstone content – or evergreen content, as it’s also known. You’ll learn what it is, why it’s important for SEO, how to write this kind of content and how you should link from your posts to your cornerstone articles. What is cornerstone content? Cornerstone content is …

Read: "What is cornerstone content?"
What is cornerstone content?

How to add focus to your text with Yoast SEO Insights

12 February 2022 | 17 Comments Edwin Toonen

Your keyword research is done, and you know what to write about. Nothing is going to stop you from getting all that traffic with your new articles. But when you start writing, you notice it can be hard to keep your text focused. Yoast SEO has a helpful little tool to guide you: the Insights …

Read: "How to add focus to your text with Yoast SEO Insights"
How to add focus to your text with Yoast SEO Insights


Taxonomy SEO: How to optimize your categories and tags

We often encounter sites with category and tag structures that are completely unmanaged. Even large news sites can suffer from overusage of tags and categories. Tags and categories are both examples of a taxonomy system. When used correctly, a good taxonomy system can boost your site’s SEO. The opposite is also true: when used wrong, …

Read: "Taxonomy SEO: How to optimize your categories and tags"
Taxonomy SEO: How to optimize your categories and tags