24 November 2021
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Fleur Heesen
Once you finish a Yoast SEO Academy training course, you get a shiny certificate of completion and a badge you can embed on your site or share on social media. This way, you can let everyone know about your newly acquired SEO expertise. Awesome! But how useful is an SEO certification, really? Does it make …
Read: "SEO certification: How can you get it and why should you?"
2 September 2020
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Marieke van de Rakt
26 August 2020
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Marieke van de Rakt
On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in Google. At Yoast, we call these articles your cornerstone articles. How does the Yoast SEO plugin help you set up a cornerstone content strategy? We’ll …
Read: "Set up cornerstone content and get it ranking in 6 steps"
11 February 2020
Marieke van de Rakt
The sentence length check in Yoast SEO warns against using too many long sentences. But what makes a sentence too long? Why should you avoid too many long sentences? And how do you chop up one longer sentence into several shorter sentences? This article will explain why you shouldn’t use too many long sentences and …
Read: "Why and how to write shorter sentences for SEO"
5 February 2020
Marieke van de Rakt
Optimizing your posts and pages with a keyphrase makes it easier for people to find your content. Here, we’ll dive into a particular aspect of the keyphrase – its length. We’ll tell you how the length of your keyphrases relates to SEO. And, you’ll get a few essential tips on when to use short or …
Read: "Why keyphrase length matters for SEO"
19 January 2020
Marieke van de Rakt
The consecutive sentences check in Yoast SEO for WordPress or Yoast SEO for Shopify warns against using the same word to start consecutive sentences. Why is this starting consecutive sentences with the same word a bad idea? How is this related to SEO? And, how should you rewrite those sentences? Are there any exceptions? Let’s see! Have …
Read: "Avoid starting consecutive sentences with the same word"