Hi there. My name is Camille and I work as a content specialist at Yoast. I'm part of the Search team and my main focus is writing useful content for our SEO blog. Content that will help you on your SEO adventure, regardless of where you are!
My love for content started at a young age when I discovered books. Novels, fantasy series, classics, biographies, and the occasional comic book. They all create their own little world you can dive into whenever you feel like it. But our world has lots of stories to tell as well. That’s why, after a few years of working in online marketing, I decided to focus on content marketing.
I have a Bachelor’s degree in Communication & Multimedia Design and a Master’s degree in Media & Influence. Besides my interest in media, I also enjoy being outdoors. Taking long walks, swimming, or going to a music festival with friends to wind down and recharge my batteries. I live in the lovely town of Elst with my fiancé Nico, our son Sam and our cat Nami.
Website menus are one of those things you take for granted — until you encounter a really bad one. In the ideal scenario, users get an instant overview of what a site has to offer, and they can reach all the important stuff with just one or two clicks. In the worst case, users end […]
Read: "Make a great website menu for your users and SEO"
The last year has seen loads of exciting developments when it comes to AI. With all these developments, we’ve seen new tools powered by AI pop up left and right. Tools that can help with loads of different things. AI seems to be at home in all markets, from writing to keyword research to fact-checking. […]
Read: "The top 8 AI tools that will elevate your SEO game"
Not sure why you’re not ranking #1 for your focus keywords in Google? You might be making one of the mistakes a lot of site owners make. We see it happen a lot. From small local businesses to big corporate ones, lots of websites forget a few important things. Here, we’ll give you an overview […]
Read: "6 common SEO mistakes and how to avoid them"
Online search has become an integral part of our lives. When someone pulls out their phone to do an online search, you want your website to show up first. Because your place in the results can literally mean the difference between hundreds or thousands of dollars. But do you have any chance of showing up […]
Read: "Do a few companies have a monopoly on the search results?"
This week, WordPress 6.3 was released! And this is definitely an update you want to check out. It comes with a renewed site editor, lots of new design options, and improvements in terms of performance and accessibility. Especially the updated site editor got us excited, it makes working on your website a breeze! In this […]
Read: "WordPress 6.3: A more intuitive way of working on your site"
The latest update of our plugin is here: Yoast SEO 20.13. This release is packed with crucial fixes that improve your SEO workflow. We’ve focused on enhancing compatibility and performance, making your SEO efforts smoother and more effective. So, let’s dive into the details of our latest release. Compatibility with WordPress 6.3 Today, the new […]
Read: "Yoast SEO 20.13: A few more enhancements"
The first step in every content SEO strategy should be executing keyword research. In this ultimate guide we'll teach you how to do that.
Read: "Keyword research for SEO: the ultimate guide"
If you use Yoast SEO on your site, you’re probably familiar with features like the SEO analysis or the snippet preview. You might also know our inclusive language analysis, and how easily you can link to related posts or create redirects in the premium version of the plugin. But there’s (much) more! For instance, the […]
Read: "Yoast SEO’s hidden features that secretly level up your SEO"
A new Google Analytics is coming to town, and it’s time to get ready! This new Analytics will replace the good old Universal Analytics on the 1st of July, 2023. So if you haven’t started with Google Analytics 4 yet, don’t put it off any longer. Because from July on, your Universal Analytics will no […]
Read: "How to prepare yourself for Google Analytics 4"
Writing quality content should be a key aspect of every SEO strategy. But when is your content considered high-quality? And does high-quality mean the same for your users as for Google? In this article, we’ll discuss quality content and how you can make sure your content hits the mark. It will require some creative writing […]
Read: "What is high-quality content and how do you create it?"
